TikTok launches Program: The Creativity Program, redesigned by TikTok, is currently under beta testing in the US, France, and Brazil.
The TikTok creator’s fund is exclusively accessible by invitation. With time, it will grow to include more users. The creator must be over the age of 18, meet minimum requirements for video views, and produce long-form, high-quality videos in order to qualify for the fund.
The fund was restructured in response to the inventors’ repeated complaints that they weren’t making enough money. The platform must still be explicit about the revenue potential.
On the other side, the popularity of long films indicates that TikTok, a platform for short videos, is now putting more of an emphasis on long-form material.
The beta version is now accessible to those who have already contributed to the creator’s fund. They are unable to switch back, though.